进入新世纪，内陆城市党报所面临的挑战主要来自四个方面：一是加入WTO。中国加入WTO，意味着我们的媒体业将不可避免地遇到新的竞争压力，地市报也概莫能外。二是社会主义市场经济的逐步确立和完善，使地市报越来越明显地受到来自市场的压力和挑战，必须逐步适应市场，在市场 Entering the new century, the challenges faced by the inland city party newspaper mainly come from four aspects: First, join the WTO. China’s accession to the WTO means that our media industry will inevitably encounter new pressures of competition, and the local newspaper will be no exception. Second, the gradual establishment and improvement of the socialist market economy has made the prefectural newspapers more and more exposed to pressure and challenges from the market and must gradually adapt to the market. In the market