从微电影到牛人拍客和优酷盛典,优酷整合旗下资源,联手伊利打造了一场全民视角的“视频奥运”。奥林匹克一直以来代表着赛场上的竞技表现,代表着金牌和荣誉,奥林匹克之于消费者更多的是一个体现国家实力和民族自豪感的全球体育赛事,然而一味地强调“唯金牌论”的时代已经一去不复返,在对健康的关注日益提升的今天,全民健康素质的提升才是中国奥 From microfilm to cattle shooter and Youku Festival, Youku integrated its resources, together with Yili to create a universal perspective “Video Olympics ”. The Olympics have always represented athletic performance on behalf of the game, representing the gold medal and honor. The Olympic Games for consumers is more of a global sporting event embodying national power and national pride. However, they emphasize “the only gold medal” Of the time is gone, in today’s growing concern about health, improving the quality of universal health is the Chinese Austrian