从1899年开始,柯达胶卷已经畅销于日本,直到1946年,柯达始终在日本市场占据着垄断地位,但是在这以后,随着日本工业的发展,日本富士开始崛起,到70年代,几乎将柯达挤出日本市场,并长驱直入美国市场,1985年,柯达的决策者们意识到富士已经威胁到自己的生存了,双方的贸易大战遂愈演愈烈,并不惜诉诸法律,成为仅次于美日汽车贸易的重大事件,同时衍生出一系列精彩的创意故事……。 Kodak film has been popular in Japan since 1899, and Kodak remained monopolized in Japan until 1946. However, with the development of Japanese industry, Japan’s Fuji began to rise. By the 1970s, almost Kodak Squeezed out of the Japanese market and marched straight into the U.S. market. In 1985, when Kodak’s decision makers realized that Fuji had threatened their existence, the trade wars between the two sides intensified and resorted to law and became the second only to the U.S.- Of the major events, at the same time derived from a series of wonderful creative stories ... ...