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区域品牌是推动城市跨越发展的一个重要因素,它的发展与壮大能够为城市品牌的进一步提升带来新的思路。作为泉州下辖的一个县,惠安素有“雕艺之乡”、“建筑之乡”之美誉,拥有“中国石雕之都”、“中国民间艺术(雕艺)之乡”等名片,在区域品牌建设上散发着独特的魅力。为了解惠安的品牌建设情况,进一步营造良好的品牌建设环境,8月16日!22日,泉州品牌发展中心前往惠安县开展品牌调研工作,听取了
Regional brand is an important factor to promote the development of the city, its development and growth can bring new ideas for the further improvement of the city’s brand. As a county under the jurisdiction of Quanzhou, Huian is known as “the hometown of carving” and “the hometown of architecture”. It owns the title of “Capital of Chinese Stone Carving” and “Chinese Folk Art (Carving)” Township "and other business cards, in the regional brand building exudes a unique charm. In order to understand the brand building of Huian and further create a good environment for brand building, on August 16 and 22, Quanzhou Brand Development Center went to Huian for brand research and listened to