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文化的发展与社会的文明程度紧密相关,而对于文化的研究和探索应该根植于本土。通过研究,不难发现,周易文化可以说是我国传统文化的源头,许多思想都是由此而来的。在市场经济高速发展的今天,环境瞬息万变,周易文化与商业文化相结合,就衍生出一种新的文化,易商文化。本文通过对易商文化的来源,以及特性进行初步的探索,希望对我国商业文化的研究起到一些辅助作用。
The development of culture is closely related to the level of civilization in society, while the study and exploration of culture should be rooted in the local community. Through research, it is not difficult to find that the culture of the Zhouyi can be said to be the source of our country’s traditional culture, and many ideas are derived from this. In the rapid development of market economy today, the environment is rapidly changing, the combination of the Book of Changes culture and business culture, it is derived from a new culture, business culture. This essay, through the preliminary exploration of the origins and characteristics of the merchant culture, hopes to play a supplementary role in the study of China’s commercial culture.