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在当前国内销售林林总总的汽车品牌中,总有一些进口或合资品牌依靠其过硬的品质迅速占领国内汽车销售市场。然而这些品牌在市场上站稳脚跟、完成地域分布、形成销售规模之后,其售前和售后服务却大打折扣。具体表现为售前服务的以貌取人和加价提车,售后服务的漫天溢价和人员态度恶劣,上述种种行为的累计,极其容易给国内消费者带来“店大欺客”的直观感觉。在此希望这些高品质但服务相对较差的汽车品牌能够进行反思,避免“店大欺客”成为一种常态化行为。
In the current domestic sales of a large number of auto brands, there are always some imported or joint-venture brands rely on their excellent quality quickly occupied the domestic car sales market. However, these brands have a firm foothold in the market, to complete the geographical distribution, the formation of sales scale, its pre-sale and after-sales service is greatly reduced. Specific performance of the pre-sale service to the appearance of people and fare increase to mention the car, after-sales service Mantian premium and poor staff attitude, the cumulative of all these acts is extremely easy to bring the domestic consumers “Dadaokeke ” intuitive feeling. Here, I hope these high-quality but relatively poorly-serviced car brands can reflect and avoid becoming a normalized act.