关于医院核心竞争力的问题近年来已经成为讨论的热点,越来越多的医院已经清醒地认识到医院之间的竞争实际上就是医院核心竞争力的竞争。这对医疗单位也提出了更高的要求,不但要有一支技术精、素质高、特色强的医学专家队伍,更要形成自己的服务特色和品牌,只有营造自己的服务品牌, The issue of the hospital’s core competitiveness has become a hot topic of discussion in recent years. More and more hospitals have clearly realized that the competition between hospitals is actually the competition of the hospital’s core competitiveness. This medical unit also put forward higher requirements, not only to have a skilled, high quality, strong team of medical experts, but also to form their own service characteristics and brand, only to create their own service brand,