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不久前,天津市企协、企业家协会主办的经济类杂志《经营与管理》召开“神仙”会,邀集有识之士座谈、“会诊”,就如何办好杂志,特别是’97香港回归的明年刊物将以什么面目面对读者这一主题,求计问策,聆听指教。著名作家蒋子龙先生到会发表了热情洋溢的讲话。 蒋子龙说:《经营与管理,经过这十多年的努力已形成了自己的风格,办出了特色,拥有自己的读者群和作者群。我感到与其他经济类刊物相比,这个杂志的可读性、文学性更强一些,文章更耐读一些,相当多的文章反映企业实际,在企业里有实用性、可操作性。我喜欢这个杂志,只要《经营与管理,找我要稿我必给,而有些文学刊物找我要稿不一定给。我更看重这个刊物的实际价值.它能达到这么高的发行量不是偶然的。这说明刊物的基本内容、基本风格与读者市场的需求是相吻合的。
Not long ago, Tianjin Association of entrepreneurs, entrepreneur associations to run the economic magazine “Management and Management” held a “fairy” will be invited insightful discussions, “consultation” on how to run magazines, especially the ’97 return of Hong Kong Next year’s publication will face what readers face this theme, seeking solutions to questions, listen to advice. Mr. Jiang Zilong famous writer will be delivered a warm speech. Jiang Zilong said: “Business and management, after more than 10 years of hard work has formed its own style, do a feature, have their own readers and author groups. I feel that this magazine is more readable and literary than other economic journals. The article is more tolerant of reading. A considerable number of articles reflect the reality of the enterprise and are practical and practical in the enterprise. I like this magazine, as long as ”management and management, I want to find a draft I will give, and some literary publications find me to draft not necessarily to. I value the real value of this publication and it is no accident that it can achieve such a high circulation. This shows that the basic contents of the publication, the basic style and reader market demand is consistent.