战略是企业通过科学决策制定的达成目标的逻辑。战略不应仅挂在公司的墙上、老板和高管的嘴上,而是首先要通过内部公关获得内部利益相关者的认同与支持,然后通过外部公关将战略信息传递给企业外部利益相关者,获得外部认同。新年伊始,多数企业正忙于审视、修正自己的战略。老板们不妨审视一下思路,你的战略推进得是否顺利?有没有尝试做好内外两方面的公关? Strategy is the logic that an enterprise achieves its goal through scientific decision-making. The strategy should not just hang on the wall of the company, the boss and the executive. Instead, the strategy must first be recognized and supported by internal stakeholders through internal public relations and then be communicated to external stakeholders through external public relations , Get external approval. At the beginning of the new year, most enterprises are busy examining and correcting their own strategies. Boss may wish to look at the train of thought, the success of your strategy was smooth? Have you tried to be good both inside and outside the public relations?