凡是了解李云敬的人,通常会用两个字形容他:实在。在多数人的印象里,商人一直与所谓的“无商不奸”脱不了关系。作为青岛利客来商贸集团的董事长。一个几十年来一直与商业打交道的彻头彻尾的商人,李云敬给人的印象怎会是“实在”?当今中国的商业界,权谋文化盛行。工于心计被许多人奉为中国智慧的经典。在这样一个社会中,一个“实在人”能够成功突围,并成长为优秀的企业家吗?如果能。他又是如何将“实在”成功演绎为企业文化,并以此带领企业一步步走向成功? Anyone who understands Li Yunjing often uses two words to describe him: Really. In most people’s minds, traders have always had a relationship with the so-called “no traitors.” As the Qingdao-commerce group to the chairman. How can the impressions of Li Yunjing, an out-and-out businessman who has been dealing with business for decades, be “real”? In today’s business community in China, the conspiracy culture prevails. Intention is counted as the classic of many Chinese wisdom. In such a society, a “real person” can successfully break through and grow into a good entrepreneur? If so. How did he successfully interpret “Really ” as a corporate culture and lead the enterprise step by step toward success?