伴随网络、多媒体等全新的信息传播环境的生成，大众传媒和新闻工作者在社会中的角色地位将发生根本性变化：一是网络的交互性使同民掌握了传递信息的主动权，网民可以和新闻工作者共享新闻事件第一手资料和背景资料。二是大众传媒对舆论的控制权和主导权大大削弱，任何一个网 With the emergence of new information dissemination environments such as the internet and multimedia, the role of the mass media and journalists in society will undergo a fundamental change. First, the interactive nature of the Internet has enabled the common people to take the initiative in transmitting information. Netizens can Share first-hand information and background information on news events with journalists. Second, the mass media has greatly weakened its control over and domination over public opinion, and any one network