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随着我国市场经济发展的不断深入,社会和企业对营销人才的需求量逐年增加。据资料显示,近年来全国多数地区就业市场对营销人才的需求量持续居首,营销人才需求旺盛。同时,由于营销专业低办学成本、高投资回报的特点,国内很多高等院校纷纷开办营销专业,拒不完全统计,共有791所高等职业教育院校名列其中。
With the continuous deepening of the development of the market economy in our country, the demand for marketing talents in society and enterprises has been increasing year by year. According to statistics, the demand for marketing professionals in the job market in most parts of the country has continued to dominate in recent years, and there is a strong demand for marketing professionals. At the same time, due to the low cost of running a school and the high return on investment, many colleges and universities in China have set up marketing professionals and refuse to complete statistics. A total of 791 higher vocational education institutions are among them.