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刚刚过去的4月对众多浙江企业而言,真是一个大喜大悲的月份。4月初在天津举办的国际连锁全球采购交易会上,浙江“军团”成为沃尔玛、家乐福、麦德龙、欧尚等数十家国际知名大买家垂青的焦点;4月下旬在南京举办的跨国零售集团国际采购会上,浙江商家2天内拿下5500万美元的订单……这两场大型采购会上演了一出“悲喜剧”:许多默默无闻的中小企业成了跨国买家的“座上宾”,而一些在省内外赫赫有名的大企业却饱受冷遇。跨国买家看中啥其实,早在浙江“军团”出师津宁之前,精明的浙江商人就已经摸到了跨国买家的动向。浙江省经贸委有关人士说,这两次组团的报名盛况空前,因为浙江的企业界一致认定:“入世”后的中国必定会吸引跨国买家的目光。果然不出所料。沃尔玛、家乐福等国际零售业“巨无霸”不约而同地把全球采购中心转向中国:继去年底沃尔玛全球采购中心从香港迁至深圳之后,家乐福不仅在上海设立了全球采购中心,还计划在内地再建几个区域性全球采购中心,翠丰集
The April just past was a month of great joy for many Zhejiang enterprises. At the international chain global sourcing fair held in Tianjin at the beginning of April, the Zhejiang “corps” became the focus of dozens of internationally-recognized big buyers such as Wal-Mart, Carrefour, Metro, and Auchan; the multinational retail group international held in Nanjing in late April. At the procurement meeting, Zhejiang merchants won orders of US$55 million within two days... These two large-scale procurement conferences staged a “tragedy and comedy”: many unknown SMEs have become “satisfied guests” of multinational buyers, and some are The prestigious big companies inside and outside the province have suffered a lot. Cross-border buyers look at the truth. As early as before the Zhejiang “corps” made a trip to Jining, smart Zhejiang businessmen had already touched the trend of multinational buyers. The relevant person of the Zhejiang Provincial Economic and Trade Commission said that the registration of these two groups was unprecedented, because the business community in Zhejiang unanimously determined that: “China’s accession to the WTO” will surely attract the eyes of multinational buyers. Really not expected. Wal-Mart, Carrefour and other international retail giants invariably shifted their global procurement centers to China: Following the relocation of Wal-Mart’s global procurement center from Hong Kong to Shenzhen at the end of last year, Carrefour not only established a global procurement center in Shanghai, but also plans to re-build in the Mainland. Several Regional Global Purchasing Centers, Kingfisher Collection