民俗风情旅游一经出现就得到了迅速发展,它以鲜明的文化品格引起了众多旅游者探索异域文化的无穷好奇心与体验异域风情的强烈愿望。但民俗不会一成不变,它随着生产、生活的进步而变迁,更会因外来强势文化所同化,当它与现实生产、生活的距离不断加大,它会变得异常脆弱,甚至会从我们身边彻底消失。事实上,我国民俗风情旅游产品开发已经产生一些亟待解决的问题。 Folk custom tourism has been developed rapidly since its emergence. With its distinctive cultural character, it has caused many travelers to explore the exotic curiosity of exotic culture and experience the exotic desire. However, folklore is not immutable. It changes with the progress of production and life. It will be assimilated by the strong culture of the outside world. When it becomes more distant from reality in production and life, it will become extremely fragile and may even come from us Around disappear completely. In fact, the development of folk customs tourism products in our country has produced some problems to be solved urgently.