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如果说船工呼号是为了加力,商贩叫卖是为了引客,那么企业宣传部长的摇旗呐喊意味着什么呢? 其实,企业宣传部长既是船工,他要为职工的干劲添一把加热的柴火;企业宣传部长又是商贩,他要为产品的出售引吭高歌。不可想象,倘若企业没有宣传部门,缺乏一个能有效驾驭宣传这匹烈马去纵横驰骋的骑手——宣传部长,那么企业形象还有没有那样光辉?职工凝聚力还有没有那样牢固? 宣传部长是企业形象的“美化师”,是职工心灵的“彩虹桥”,是精神活动的“主持人”。职工需要宣传部长,是因为他能给人们心海送来一盏灯;企业需要宣传部
If the boat call sign is to increase the force, the traders selling is to attract customers, then corporate propaganda minister's flag-raising what it means? In fact, the Minister of Corporate Communications is both a boatman, he will add a heated firewood for workers' efforts; corporate propaganda Minister is another trader, he will sing for the sale of products sing. It is inconceivable that if there is no propaganda department in the enterprise, and the lack of a rider who can effectively control and propagate this mare horse to ride in and out - Propaganda Department, then there is not a brilliant corporate image? Is there any firm cohesion among the workers? The “beautification division” of the image is the “rainbow bridge” of the worker's mind and the “host” of the spiritual activity. Workers need to propagandize the minister, because he can give people a heart to send a lamp; companies need to propaganda department