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本文采用心理物理学的等级排列法,用男女各16种服式及27种颜色布样做材料,随机抽取广州市五所大学一年级学生男女各30名为被试,对被试的服式爱好和颜色爱好特点进行实验研究,结果表明:(1)单纯对布样颜色爱好的顺序与对特定服式的颜色爱好顺序不一样、衣服款式不同,喜欢配搭的颜色的爱好等级顺序也不同。(2)当前男女大学生都喜欢活泼大方、文雅、有朝气的服装款式,而不喜欢过时的、古旧的服式。(3)从颜色明度来看,大学生喜欢明度大的(反射率Y大的)颜色,不喜欢明度小的(反射率Y小的)颜色。其颜色爱好变化趋势是从明度大的颜色向明度小的颜色方向变化。
In this paper, the psychophysical ranking method, with 16 kinds of men and women for each type of clothing and 27 kinds of color cloth samples, randomly selected first five students in Guangzhou City, 30 were male and female students, the subjects of the costume and hobbies The results show that: (1) The order of hobby to the cloth color is not the same as the order of preference for the color of the specific costume. The color of the hobby is different according to the style of the clothes. (2) The current male and female college students like lively generous, elegant, vibrant clothing style, but do not like outdated, old-fashioned clothing. (3) From the point of view of color brightness, undergraduates like the lightness (large reflectance Y) color, and do not like the lightness (small reflectance Y) color. The trend of color-loving changes from the bright color to the light color.