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在新媒体的大语境下,通过对当前“中国梦”传播存在的问题进行分析,得出影响我国“中国梦”在少数民族群体中传播的主要原因在于传播内容、传播平台和传播手段三大方面。由此得出的启示是:“中国梦”在少数民族地区的推广和传播要从内容、形式、手段入手,既要整合资源,保持核心主流价值观不变,又要因地制宜,重视传播手段的创新和监管,无论是从政策手段还是技术手段,都要充分发挥新媒体的优势,保障“中国梦”精神内涵在少数民族地区的普及。
In the context of new media, through analyzing the existing problems in the spread of “China Dream”, the author concludes that the main reasons that affect the spread of “China Dream” in ethnic minority groups lie in the dissemination of content and communication platforms And means of communication in three major areas. The enlightenment that this draws from is that the promotion and dissemination of “China’s Dream” in ethnic minority areas should start with content, form and means. It is necessary to integrate resources, maintain the core values of the mainstream, and follow local conditions and attach importance to means of communication Innovation and regulation must give full play to the advantages of new media and ensure the popularization of the spiritual connotation of “Chinese dreams” in ethnic minority areas, both from policy means and technical means.