舆论是显示社会整体知觉和集合意识、具有权威性的多数人的共同意见。①网络舆论则是公众以网络媒介为平台的一种舆论类型。近年来,伴随互联网的迅猛发展,越来越多的人习惯于通过互联网来发表自己的观点和意见,其中不少观点和意见迅速聚集、发酵并形成网上舆论,对社会 Public opinion is the common opinion of most people who show the awareness of the whole society and the consciousness of gathering and authoritativeness. ① Internet public opinion is the public to the network media as a platform for a type of media. In recent years, along with the rapid development of the Internet, more and more people are accustomed to expressing their views and opinions through the Internet. Many of these opinions and opinions have gathered rapidly, fermented and formed online public opinion,