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在图画书的创作上,创意为王。文学艺术的创造,都需要具有创意。不过,图画书对创意有着特殊而迫切的需求。图画书的创意主要包含三个方面:1.文字故事的创意,其中主要包括故事意蕴和叙述方式两个方面。2.美术设计方面的创意,其中包括视觉、造型、色彩、构图、媒材等方面的创意。对图画书创作来说,美术设计的创意极为重要。3.文字与绘画关系方面的创意。图画书是一种视、听觉融合为一体的艺术。因此,图画书的文、图之间就更需要形成紧密、和谐,相互生成的关系。
In the creation of picture books, creative king. Literary and artistic creation, need to be creative. However, picture books have special and urgent needs for creativity. The originality of the picture book mainly includes three aspects: 1. The creative of the text story, which mainly includes two aspects of the story’s connotation and the way of narration. 2. Art design ideas, including visual, modeling, color, composition, media and other aspects of creativity. For picture book creation, the idea of art design is extremely important. 3. The relationship between writing and painting ideas. Picture book is a visual, auditory fusion as one of the arts. Therefore, it is even more necessary to form a close, harmonious and mutually-generated relationship between the picture books and the pictures.