本文以京杭大运河江苏段为研究对象,从遗产资源保护、旅游产品开发、旅游保障设施、客源市场四个方面的旅游发展现状进行分析,总结出旅游发展中存在的问题,并提出策略。这为塑造好大运河江苏段的总体区域形象、打造有影响力的省级旅游品牌从而成为国内外著名旅游休闲度假区提供了现实 This article takes the Beijing-Hangzhou Grand Canal in Jiangsu Province as the research object, analyzes the status quo of tourism development from four aspects: the protection of heritage resources, the development of tourism products, the tourism support facilities and the tourist market. It summarizes the existing problems in tourism development and puts forward strategies. This is to create a good image of the general area of ​​the Grand Canal in Jiangsu Province, to create an influential provincial-level tourism brand to become well-known tourist resorts at home and abroad to provide a reality