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商标是商品的记号和标记,俗称“牌子”。世界知识产权组织在其出版物中给商标下了这样的定义:“商标是用来区别某一工业和商业企业或这种企业集团的商品的标记。”商标档案是在以商标为标志的商品经济活动中形成的历史记录。它包括商标图样和有关商标方面的文字材料两大部分。归档保存的商标图样是由文字、图形或其组合构成的。它是商标档案的重要内容,也是商标专用权保护的直接对象;第二部分是叙述和反映商标专用权的取得及商标使用过程中产生形成的有关文字方面的文件材料。在申请商标取得专用权过程中,档案的主要内容有商标注册申请书和初步审定商标
Trademark is the mark and mark of the commodity, commonly known as “brand.” WIPO defines the trademark in its publication as follows: “A trademark is a mark used to distinguish a certain industrial and commercial enterprise or a group of such merchandise.” Trademark files are trademarks branded as trademarks History of economic activity. It includes two parts of the trademark logo and related texts on trademarks. Archived logo designs are made of words, graphics or combinations thereof. It is an important part of the trademark file and also a direct target for the protection of the exclusive right of the trademark. The second part describes and reflects the acquisition of the exclusive rights of the trademark and relevant documents and documents in the process of using the trademark. In the process of obtaining the exclusive right to apply for a trademark, the main contents of the file include the trademark registration application and the preliminary examination and approval trademark