加强无形资产管理的重要意义随着全球经济一体化和知识经济时代的来临,市场竞争日益激烈。面对新的经营环境,企业价值创造模式发生了重大变化,无形资产已经成为企业创造价值的重要源泉,对无形资产的开发与利用能力已经成为企业创造持续竞争优势的决定因素。因而, The importance of strengthening the management of intangible assets With the advent of the global economic integration and knowledge-based economy, the market is increasingly fiercely competitive. Faced with the new business environment, the enterprise value creation model has undergone major changes. Intangible assets have become an important source of value creation. The ability to develop and use intangible assets has become the determining factor for enterprises to create sustainable competitive advantage. thus,