改革开放30多年来,我国书籍设计业蓬勃发展,取得前所未有的成绩。但是,新形势对书籍设计的审美文化提出新的更高要求。本文深入分析了新时期书籍设计的审美文化,对书籍设计的文化特征进行剖析,并提出实现东西方书籍设计理念相融合的理念,从而对书籍设计的审美文化发展前景进行展望。 Over the past 30 years since the reform and opening up, the book design industry in our country has thrived and achieved unprecedented achievements. However, the new situation puts new and higher demands on the aesthetic culture of book design. This article analyzes in depth the aesthetic culture of book design in the new era, analyzes the cultural characteristics of book design, and puts forward the concept of integrating the design concepts of eastern and western books, and then looks forward to the aesthetic and cultural development prospects of book design.