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作为一篇新闻精品、佳作,不仅要立意深刻,内容高雅,而且要结构新颖,写得精彩,字里行间溢出文采,读之琅琅上口,让人爱不释手。然而,目前报刊上的许多文章和新闻,却写得平平淡淡,读来无味无采无奇,不那么吸引人,缺乏可读性,其中一个重要的原因便是缺少文采。 古人认为:说话要动听,就得讲究辞令;文章要耐看,就得讲究文采。孔子说:“言之无文,行而不远”;刘勰在《文心雕龙·情采》中也这么讲:“圣贤书辞,总称‘文章’,非采而何?”倘若文章没有文采,怎么能吸引人看,又怎能持之久远呢?
As a news boutique, masterpiece, not only to the profound conception, content is elegant, but also to the new structure, wonderful writing, overflowing between the lines of writing, read catchy, people put it down. However, at present, many articles and news in the press are plainly written, tasteless and tasteless, less attractive and less readable. One of the important reasons for this is the lack of literary talent. The ancients think: to be pleasant to speak, you have to pay respects; articles to be good-looking, you have to pay attention to literary talent. Confucius said: “There is nothing in words, but not far in the future.” In the literary heart and the carving of the dragon, Liu Xie also said: "The sages, Wen Cai, how can attractive to see, how can we hold it for a long time?