设计是一门受限的艺术。设计的发展常常受到各种因素的制约,因而设计总是被打上了时代的烙印。如果说环境艺术设计与工业造型设计在其发展中因为功能的原因要制约于当时的技术,那么制约或者说影响视觉传达设计的因素又有哪些?本文将以十届全运会的视觉形象为例来探究其原因。 Design is a limited art. Design development is often constrained by a variety of factors, and design is always branded as a brand of the times. If environmental art design and industrial design in its development because of functional reasons to restrict the technology at the time, then restrict or influence the visual communication design and what factors? This paper will be the tenth National Games visual image as Example to explore the reasons.