近些年来,“特别报道”被当作重大新闻差异化传播竞争的一种手段,得到各大媒体的热捧。但由于“特别报道”往往主题比较宏大而生硬,以专版或多个专版组合的形式呈现,要吸引读者眼球并使其耐心阅读,易读化和悦读化就成了一项很见功力的编辑工作。为每次“特别报道”量身定制适合、具有亲和力的风格,就成了不懈追求的一个目标。 In recent years, “Special Report” has been used as a means of differentiating and disseminating major news stories and has been favored by major media. However, because “special reports” are often subject to ambitious and abrupt themes, they are presented in a special edition or a combination of special editions. It is very important to attract readers’ attention and make them patient to read, read and read See the editorial work. For each “special reports” tailored to fit, with affinity style, it has become a relentless pursuit of a goal.