从2005年起,一种新型网络杂志开始风行。但是,从目前媒体报道和一些文章使用的称谓来看,比较混乱,如“电子杂志”、“数字杂志”“、网络杂志”等。这些称谓或过于笼统涵盖面过宽,或对新形态与旧形态未加区别。我对新型网络杂志定名为:互动多媒体网络杂志。这一称谓集中反映了 Since 2005, a new type of online magazine has become popular. However, judging from the current media coverage and the appellations used in some articles, it is quite confusing, such as “Electronic Magazine”, “Digital Magazine”, “Internet Magazine” and so on. These titles, either too broadly covered or too broad, make no distinction between new and old forms. I named the new online magazine: Interactive Multimedia Network Magazine. This title is reflected concentratedly