2013年1月,北京。腊八前夕,暖意融融。“中国白酒产业峰会暨2012年度行业十大颁奖盛典”在北京钓鱼台国宾馆隆重举行。厚工坊等新锐品牌荣获“中国白酒十大新高端品牌”殊荣。值得关注的是,此次评选出的十大品牌中,以厚工坊陈酿系列为代表的高端酱香型酒品荣膺三席,且位居前列,是历届酱香型白酒品牌获奖最多的一次。这也表明,在经历了2012年白酒行业的风波之后,酱香型白酒逐渐成为白酒多元化消费时代的理性选择之一。中国白酒历史上,一个真正的“酱香时代”或已呼之欲出。 January 2013, Beijing. Laba eve, warm and melting. “China liquor industry summit and the 2012 industry ten awards ceremony ” was held in Beijing Diaoyutai State Guesthouse. Thick workshop and other cutting-edge brand won the “top ten new Chinese high-end liquor brand ” award. It is noteworthy that among the top ten brands selected this time, the high-end Maotai liquor, represented by the thick-aged workshop series, won the top three awards and the highest prize in the past Maotai liquor brands . This also shows that after the turmoil in the liquor industry in 2012, Maotai liquor has gradually become one of the rational choices in the era of diversified consumption of liquor. Chinese liquor history, a real “Maotai era” or has already appeared.