这一年是东风股份调整转型的一年,东风股份的经营团队在面对公司“调整期的烦恼”时,从商品、采购、制造、营销等方面采取了极为有效的得力措施。最近几年,国内轻型商用车市场的大格局没有改变,但在局部却有着变化。从轻卡销量来看,处于第一集团的东风股份不仅没能缩小与行业第一福田的差距,位居第二位置也被江淮夺走,甚至有被第二阵营赶超的可能。面对激烈的竞争局面,变革成为必然选择。从2012年 This year is a year of Dongfeng shares restructuring and restructuring, Dongfeng shares of the management team in the face of the company “adjustment period of trouble ”, from the goods, procurement, manufacturing, marketing and other aspects of the adoption of very effective effective measures. In recent years, the domestic large-scale light commercial vehicle market has not changed the overall pattern, but there are some changes. From the light truck sales point of view, Dongfeng shares in the first group not only failed to narrow the gap with the industry’s first Futian, ranked second position was also taken away by the Jianghuai, and even catch up with the possibility of the second camp. In the face of fierce competition, change has become an inevitable choice. From 2012