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4月11日,贺董事长在管理总部会见了AC尼尔森市场研究公司Rita Chan董事,双方在亲切友好的气氛下就开展中国户外广告市场调查及研究这一话题交换了意见。 AC尼尔森是全球市场研究业的龙头公司,在世界100多个国家中提供全方位的市场研究服务和具有战略意义的市场剖析,让客户能够全面了解本企业产品和整个市场,做出重要的决策。AC尼尔森公司也是首家在中国开展市场研究业务的国际公司,1984年以来,就中国消费者和发展迅速的中国市场进行了深入的研究。
On April 11, Chairman He met with Rita Chan, director of ACNielsen’s market research company, at the management headquarters. Both parties exchanged views in an in-depth and friendly atmosphere on China’s outdoor advertising market research and research. AC Nielsen is a global leader in market research providing a full range of market research services and strategic market analysis in over 100 countries around the world, enabling customers to gain a full understanding of the company’s products and the entire market and make important decisions . ACNielsen is also the first international company to conduct market research in China. Since 1984, in-depth research has been conducted on Chinese consumers and the rapidly developing Chinese market.