作为一种新的媒体形态,城市杂志已经初露头角,相信今后会有更多的此类杂志在各个城市成长起来。在多数目标读者已有多份DM直投广告“杂志”的情况下,城市杂志要想做大还得靠“内功”,以更高质量的内容赢得读者的青睐,国外《TimeOut》的成功提供了可借鉴的经验。城市杂志掘金城 As a new form of media, city magazines are beginning to emerge, and I believe there will be more such magazines in various cities in the future. In the case that most target readers already have many DM direct advertising magazines, city magazines want to be bigger and have to rely on “internal strength” to win the readers’ favor with higher quality content and the success of foreign “TimeOut” Can learn from the experience. City Magazine Nuggets City