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伴随着以四川全兴、武汉雅琪(现已改为武汉红金龙队)、河南建业队为代表的中西部足球的悄然崛起,中西部的球市也日渐火爆起来,像新乡这样一个仅有六十万人口的新兴城市,3万人的体育中心场场爆满,还出现了“票荒”。人们不禁要问:究竟是什么原因,什么力量构筑出中西部如此红红火火的球市呢?笔者认为火爆球市的形成在于:看球正在成为中西部都市大众文化消费的新时尚。随着经济的发展和人民生活水平的不断提高,文化消费逐渐步入普通百姓的消费领域,并在消费构成中的比重呈上升趋势。从八
Accompanied by Qujing, Sichuan, Wuhan Yaqi (now renamed the Wuhan Hongjinlong team), Henan Jianye team as the representative of the Midwest football quiet rise, Midwest ball market is also increasingly popular, such as Xinxiang such a mere There are 600,000 people in the emerging cities, 30,000 sports centers full field, also appeared “ticket shortage.” People can not help but ask: what is the reason, what the power to build a Midwest so prosperous city? I think the formation of the popular city is: watching the midwest city is becoming a mass consumption of urban new fashion. With the economic development and continuous improvement of people’s living standards, cultural consumption has gradually entered the consumption area of ordinary people and the proportion in the composition of consumption shows an upward trend. From eight