艾维·李是现代公关之父,他认为应该计划好每天的工作,这样才能带来效益。比如他的一次卖思维案例就非常出色。伯利恒钢铁公司经理西韦伯,为自己和公司效率极低而十分忧虑,就找艾维·李提出一个不平常的要求:卖给自己一套思维,要李告诉他如何能在短短的时间里完成更多的工作。 Ivy Lee is the father of modern public relations. He believes that every day’s work should be planned so as to bring benefits. For example, his case of selling thinking is very good. Bethlehem Steel’s manager, West Webb, was very worried about the inefficiency of himself and the company. He asked Ivy Lee to make an unusual request: sell himself a set of thinking and tell Lee how to tell him how it can be done in a short period of time. Complete more work.