快餐业是源起于美国的新一代餐饮业形式,以50年代最初的一批汉堡连锁店为开山鼻祖。如今,它在西班牙正以燎原之势,蓬勃发展起来。在这个日益壮大的市场上,比萨饼已凌驾于汉堡包之上:43%对40%。后者所占百分率的下降要归罪于疯牛病的阴影所致。剩余的市场份额则由炸鸡等其他快餐种类瓜分。比萨饼业正如日中天,众多比萨品牌 The fast-food industry is a new generation of restaurants that originated in the United States. Originally a group of hamburger chains started in the 1950s. Today, it is booming in Spain with a prairie fire. In this growing market, pizza has been above the hamburger: 43% to 40%. The decline in the latter’s share is due to the shadow of BSE. The remaining market share is divided by other types of fast food, such as fried chicken. The pizza industry is in full swing, many pizza brand