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层出不穷的新技术,不断涌入的竞争者,不绝于耳的颠覆声,线下零售的集体觉醒,使得2014年成为不可争议的O2O元年。的确,基于移动互联的O2O是线下零售逆袭的机会,但前路艰辛,其修漫漫,要做好打持久战的思想准备。2014年,从线下供应链整合、鲜食工厂产业集群、物流整合到线上B2B平台、基于大卖场发货的APP本地购、B2C商城、云猴本地
The endless stream of new technologies, the influx of competitors, the ubiquitous subversive voice and the collective awakening of offline retail made 2014 an indisputable first year of O2O. Indeed, O2O based on mobile Internet is an offline retail counter-attack opportunity, but the hardships ahead, its long history, long way to go to ideological preparation. In 2014, from offline supply chain integration, fresh-food factory industry cluster, logistics integration to online B2B platform, APP-based local delivery of hypermarkets, B2C mall,