济南历史悠久,自古就有发达的商业和手工业。老字号是泉城历史文化名城的重要标志,是中华民族传统文化的瑰宝,具有深厚的历史底韵和丰富的文化内涵。新中国成立初期,济南共有老字号50家左右。这些“老字号”平均都有上百年的历史。它们凭借着良 Jinan has a long history and has developed commercial and handicraft industries since ancient times. Old name is an important symbol of Quancheng historical and cultural city, is a treasure of the traditional Chinese culture, with deep historical bottom rhyme and rich cultural connotation. In the early days after the founding of New China, Jinan had about 50 old and famous brands. These “old name ” have an average of a hundred years of history. They are by virtue