论文部分内容阅读
在市场经济现阶段，树立良好的医院形象已成为现代医院管理中非常重要的一环，而且也是医院生存与发展的具有决定性的条件之一。如何塑造医院形象已成为当前的一个重要课题。笔者试谈几点策略。１针对形象理念的策略１．１战略思想战略思想是从全局和长远的观点来研究医院...
At this stage of the market economy, establishing a good hospital image has become a very important part of modern hospital management, and it is also one of the decisive conditions for the survival and development of hospitals. How to shape the hospital image has become an important topic at present. The author talks about several strategies. 1 Strategies for Image Philosophy 1.1 Strategic Thinking Strategic thinking is to study hospitals from a global and long-term perspective...