当前,我国已进入“黄金发展期”和“矛盾凸显期”;新兴媒体的勃兴,使传媒业空前繁荣,各种各样的传播媒体不断涌现。在这样的大背景下,迅速提高党报等主流媒体的舆论引导能力,唱响社会发展进步的主旋律,为构建和谐社会营造良好的舆论环境,就显得尤为迫切和重要。从党报自身来说, At present, our country has entered a period of “golden period of development” and “period of contradictions”. The rise of emerging media has brought unprecedented prosperity to the media industry and various kinds of media continue to emerge. Against such a backdrop, it is particularly urgent and important to rapidly raise the public opinion leadership capacity of the mainstream media such as the party newspaper, sing the main theme of social development and progress, and create a favorable public opinion environment for building a harmonious society. From the party newspaper itself,