个人化音乐网络广播是伴随着互联网的产生而出现的,这一新型音乐广播形式改变了传统音乐广播一点对多点的传播形式。本文以现阶段我国个人化音乐网络广播的具体实践为依托,深入探讨其发展现状以及存在的问题。 Personalized webcasting of music emerged with the advent of the Internet, a new form of music broadcasting that changed the point-to-multipoint communication of traditional music broadcasts. Based on the concrete practice of our country’s personalized music network broadcasting at the present stage, this article discusses in depth its status quo and existing problems.