论文部分内容阅读
关于《读者》的有关资料: 《读者》办刊25年,从《读者文摘》易名为《读者》后,已长成四副相似而又不同的面孔,分别是:《读者》半月刊、《读者》(原创版)、《读者欣赏》(月刊)和《读者》(乡村版)。其中,半月刊一月两期,直言之,《读者》现在已经是五份刊物。另外还有一些《读者》杂志的系列产品,包括《读者》精华本、《读者》合订本、读者各种丛书、读者光盘,还有与邮局共同开发的读者明信片,主要用于营销的征订,从2001年后已成为全国绩优人士的系列品牌礼品。
About the readers of the relevant information: “Readers” published for 25 years, from the “Reader’s Digest” was renamed “Reader”, has grown into four similar and different faces, namely: “Reader” half-monthly, “ Readers (original version), Reader Appreciation (monthly) and Reader (rural version). Among them, the two-monthly issue is published in January. In other words, ”Reader" is now five publications. There are also a series of readership magazine products, including Reader’s Edition, Reader’s Edition, bound readers’ books, reader CDs, and reader postcards developed jointly with the post office, which are mainly used for marketing subscription. , Since 2001 has become a series of brand gifts for the nation’s honorable people.