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现阶段,我国为了使教辅出版发行市场具有良好的秩序,相继制定了一些新的政策,新政策的提出和逐渐推行使我国教辅图书的营销模式面临着前所未有的挑战。基于此。文中从教辅图书营销编辑的来源和作用出发,重点对教辅图书营销编辑进行了研究。
At this stage, in order to make the teaching and publishing publishing market have a good order, some new policies have been formulated one after another. The introduction of new policies and their gradual implementation have made our country’s marketing model of supplementary books facing unprecedented challenges. Based on. Starting from the source and function of marketing editors of supplementary books, the article focuses on the marketing editors of supplementary books.