一、企业文化与核心竞争力在日益激烈的市场竞争中,各企业都在打造自己的核心竞争力。如何建立企业的核心竞争力?是否有了具有竞争力的产品和服务,有了优秀人才,有了市场营销能力、业务创新能力或是良好的业务管理方法就是有了核心竞争力呢?实际上,上述种种并不能形成真正的核 First, the corporate culture and core competitiveness In the increasingly fierce market competition, companies are building their own core competitiveness. How to establish the core competitiveness of enterprises? Are there competitive products and services, with excellent personnel, with marketing, business innovation or good business management methods that have the core competitiveness? In fact , All of these can not form a real nuclear