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网络媒体的视觉传达设计是随着信息技术的飞速发展应运而生的,它极大地丰富了我们现代化的生活视野,在当前,以网络为主要沟通与交流方式的影响下,视觉传达以网络媒体的核心设计地位正在不断地更新变化,通过思维、手法与风格上的改变,冲击着传统设计者的固有理念,这将给网络媒体带来一次重大的变革。通过对视觉传达设计在各方面的应用与其本身特征,结合艺术的表现形式,我们进一步分析与探讨该设计在网络媒体上所展现的个性魅力。
With the rapid development of information technology, the design of visual communication of online media came into being, which greatly enriched our modern life horizon. At present, under the influence of internet as the main mode of communication and communication, Is changing its core design status constantly. It impinges on the traditional designers’ inherent concepts through the change of thinking, technique and style, which will bring a major change to the online media. Through the application of visual communication design in all aspects and its own characteristics, combined with the art of expression, we further analyze and explore the design in the online media show the personality charm.