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长久以来,产品设计类的学生希望以设计为主,找到一个比较固定的产品设计的方法或者创新的手法,来满足用户需求或者设计者自身的创新需求,但是作为一个创新的细胞个体,在当今的现实资源面前,很多方面都很难以起步和实现。产品设计的众筹方法,可以加快对需求侧的反应速度以及有效的提升产品设计成功概率,传统产品设计的流程和概念会进一步的转变和不断的变化,以适应新的时代,产品设计师的内涵和工作内容也会有较大的转变。当下,对设计师提出的新的素质要求是,整合,综合,竞合。本文作者试图从博弈论和分形论的角度来探讨产品设计与众筹创新,希望能够对产品设计创新的学生有所帮助。
For a long time, product design students hope to find a more fixed product design approach or innovative approach to meet the needs of users or the designers’ own innovation needs. However, as an innovative cell-based individual, In the face of real resources, it is very difficult to start and realize in many aspects. Crowdfunding methods for product design can speed up the reaction on the demand side and effectively improve the probability of product design success. The process and concepts of traditional product design will be further transformed and constantly changed to adapt to the new era. Product designers’ Connotation and content of the work will have a greater change. At present, the designer of the new quality requirements are, integration, synthesis, competition. The author attempts to explore product design and crowdfunding innovation from the perspective of game theory and fractal theory, hoping to help product design innovation students.