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2007年10月15日,中国共产党第十七次全国代表大会隆重开幕。会上,在中共中央总书记胡锦涛同志所作的十七大报告中,谈到关于促进国民经济又好又快发展时,精辟地指出,要“创新对外投资和合作方式,支持企业在研发、生产、销售等方面开展国际化经营,加快培育我国的跨国公司和国际知名品牌。”这为我国大型名牌企业的发展指明了道路,为我国各级政府相关部门大力推进品牌建设提供了理论依据。
On October 15, 2007, the 17th National Congress of the Communist Party of China was grandly opened. At the 17th National Congress of the Communist Party of China (CPC) Central Committee General Secretary Hu Jintao made a speech on the 17th National Congress of the Communist Party of China, when talking about promoting the sound and rapid development of the national economy, he pointedly pointed out that it is necessary to “innovate the forms of investment and cooperation with foreign countries and support enterprises in R & D, Production and sales to speed up the cultivation of multinational corporations and international famous brands in our country. ”This has pointed the way for the development of large-scale brand-name enterprises in our country and provided the theoretical basis for the vigorous promotion of brand building by the relevant government departments at all levels in China .