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经济全球化的深度和广度不断拓展,使得越来越多的人们和企业逐渐认识到了商务英语的重要性,并且开始关注商务英语的教学现状。在商务英语的教学中渗透文化因素,对于体现文化特色,开展商务交流活动具有很重要的作用。同时,促使文化因素融入到商务英语的教学过程中,对于学生在今后的工作中更好的开展跨文化的商务交流以及提升学生的商务交际能力具有很大的作用。
The deepening and breadth of economic globalization are expanding so that more and more people and enterprises are gradually realizing the importance of business English and starting to pay attention to the current situation of business English teaching. The infiltration of cultural factors in the teaching of Business English plays an important role in embodying cultural characteristics and conducting business exchange activities. At the same time, to promote cultural factors into the process of teaching business English, for students in the future work better to carry out cross-cultural business exchanges and enhance student business communication ability has a significant role.