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改革开放后,我国的县市报如雨后春笋般壮大起来,很快成为一支引人注目的报业新军。但毋须讳言,县市报由于覆盖面小,办报力量薄弱等原因,特别是近几年来在日益激烈的报业市场中,手机报、网络报等新媒体的快速崛起,使纸媒处境变得更加艰难。有人甚至说,纸媒的时代将一去不复返。这对于县市报来说,无疑是极大的打击,其面临的挑战和竞争更加激烈,这也是县市报在发展中不可回避的矛盾,也是县市报如何抢夺眼球,争得一席之地必须攻克的难题。所以内容为王,加强策划,创新写作,是目前县市报面临的大课题。
After the reform and opening up, the county magistrates and cities in our country have mushroomed and have soon become a striking newspaper new army. However, it is not to be denied that the rapid rise of new media such as mobile newspapers and internet newspapers in the increasingly fierce press market in recent years has made paper media situation even worse due to its small coverage and weak reporting power. difficult. Some people even say that the era of print media will never return. This is undoubtedly a great blow to the county newspaper, which faces more intense competition and competition, which is also an inevitable contradiction in the development of county newspapers, but also how to grab eye-catching county newspapers, gain a place must overcome The problem Therefore, the content is king, to strengthen planning, innovative writing, is currently facing the county newspaper major issue.