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现代奥运会商业化问题浅析韩国纲现代奥运会从1896年诞生的那一天起,就陷人了与商业化旷日持久的斗争。所谓体育的商业化是指将体育运动作为商品,通过体育比赛盈利。奥运会的商业化问题主要围绕着是否允许将奥运会本身作为商品进入市场,通过这一盛会获得经济利益。...
Analysis of the Commercialization of the Modern Olympic Games Since the day of the birth of the modern Olympic Games in Korea in 1896, the Korean Olympic Games has been plunged into a protracted struggle with commercialization. The so-called commercialization of sports refers to the use of sports as a commodity and profits through sports competitions. The commercialization of the Olympic Games mainly revolves around whether it is allowed to enter the Olympic Games itself as a commodity into the market and gain economic benefits through this event. ...