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“太,同‘泰’,极至;和,相安,偕调之意”。千百年来,勤劳善良的中国人总爱用这个吉利的词来表达自己美好的心愿和祝福。可以说,虽然当年丁凤兰和她的伙伴们创业时,所起厂名只因所在地是一条名叫太和街的街道;可以说,后来“太和品牌”注册风波,只因为大家都喜欢这个叫得顺口的名字。但,事物发展的偶然性背后,蕴含着其必然性的存在。 九七伊始,当人们普遍对标王秦池的“3.2个亿”广告大战之争大咋其舌,举国同“醉”时,有这么一个品牌仿若“羞答答的玫瑰悄悄地开”,悄然走上了服装类第一个标王的领奖台。一个崭新的品牌形象——一张樱桃小嘴叼着一颗鲜红的樱桃,配着名模瞿颖的表演,“太和时装,女人的世界”走进神州大地千家万户。“太和”,从此真正崛起于中原腹地的江城武汉。众人皆叹,“九头鸟”飞起来了!
“Too much, the same as ’Thai’, and the extreme; For thousands of years, hard-working and kind Chinese have always used this auspicious word to express their good wishes and blessings. It can be said that although Ding Fenglan and her partners started their business, the name of the factory was only due to the location of a street named Taihe Street. It can be said that the “Taihe Brand” was later registered because only everyone liked it. Have a good name. However, behind the contingency of the development of things, it implies the existence of its necessity. At the beginning of 1997, when people were widely arguing about the ”3.2 billion yuan“ advertising war that marked Wang Qinchi, when the whole nation was ”drunk“, there was such a brand as if ”a shy reply rose quietly“ and quietly embarked on it. The first podium of the clothing category was awarded to the podium. A brand new brand image - a cherry mouth with a bright red cherry, with a model of Ying Ying’s performance, ”Taihe fashion, women’s world“ into the land of China. ”Taihe“ has truly emerged from the city of Wuhan in the hinterland of the Central Plains. Everyone sighed, ”Nine birds" flew!