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读者读报首先是读标题。如果标题吸引不住读者,文章写得再好也很可能被读者忽略。那么,怎样才能让标题吸引人呢? 笔者认为,制作新闻标题在准确标出新闻特定内容的基础上,要做到:短、活、特、美。 短 心理实验证明,人的眼珠只有在不移动的情况下才能看清文字。按照通常阅读距离一尺左右计算,人的最佳视野是二十多度。如果标题仅有六七个字,即可在眼珠不动的情况下一目了然。标题越长,眼珠移动次数越多,阅读就不方便,会大大影响读者的兴趣。因此,制作新闻标题时,一定要抓住文章中的核
Readers read the newspaper first read the title. If the title does not appeal to the reader, the article is probably too well written to be ignored by the reader. So, how to make the title attractive? The author believes that the production of news headlines accurately identify the specific content of news based on, to be done: short, live, special, the United States. Short psychological experiments show that people’s eyes only in the case of not moving to see the text. In accordance with the usual reading distance of about one foot, the best field of vision is more than twenty degrees. If the title is only six or seven words, you can be clear at a glance. The longer the title, the more the number of eye movements, the reading is not convenient, will greatly affect the reader’s interest. Therefore, the production of news headlines, we must grasp the core of the article